How We Will Work with You

We start by listening. The best way to meet your expectations is to gain a firm understanding of:

  • Your objectives
  • Your audiences
  • What media is best for your situation
  • Your benefit plans
  • Your carriers’ resources and communication materials
  • Your budget

By listening, we can create a communication strategy and implementation plan that best fits your situation. Our implementation plan will include a schedule with time built in for review by your team and the benefit carriers. Our goals are to create quality benefits communication for your situation and budget and to make the review process simple and easy for you, but with complete accuracy.

When appropriate, we will work with your carriers to integrate their materials and resources into the communication plan.

Research

When possible, we will assess your audience through surveys or focus groups to obtain feedback and perceptions. This depth of knowledge is often key to gaining support for significant benefit changes or engaging employees and spouses in taking specific actions.

Setting Measurable Objectives

We believe that setting measurable objectives is critical to evaluating the success of a benefits communication strategy and campaign.

How to Best Use an Interactive Video
We specialize in interactive videos, meaning that employees and spouses can download printed materials, link to websites and even complete survey questions while viewing the video. The videos are hosted on an external (Brainshark) server for access by employees and spouses from computers, tablets and laptops.We can also report viewership information or identify who viewed the presentation, which is very useful for HR training programs such as our HIPPA Privacy Rule Tutorial.

Online and In-Print Media

We specialize in online and in-print benefits communication. We are unique in that we create interactive videos that can function as a one-spot stop for your employees in learning about their benefits.

We also write and design benefits guides, newsletters, flyers, posters and other materials to post on portals and distribute to employees in print or digitally.

Affordable Budgets and Firm Pricing

We take pride in creating quality work at a very affordable budget, far less than most competitors. We generally work on a fixed-fee basis, estimating the cost of a project before we begin and hold firm to that amount. Typically, we do not exceed the estimated budget unless additional work is added to the project.

Graphic Design Support

We have on-staff designers experienced in designing print, online and video materials.

Printing and Fulfillment

We can coordinate printing and mailing or shipping of materials. We have negotiated low-cost printing and fulfillment costs with several printers. Ask for a pricing schedule for benefits guides, newsletters and other materials.

Earning Recognition for Your Benefits Communication

We take pride in the dozens of awards we have earned from the International Association of Business Communicators and other organizations. These awards validate that we have created a strategic communication plan, reached measurable objectives, designed the right materials and supported our client’s overall business objectives. We can discuss how we can work with you to enter and earn an award for your benefits communication.

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