17 YEARS OF EXPERIENCE
The two words “information” and “communication” are often used interchangeably, but they signify quite different things. Information is giving out and communication is getting through. (Sydney H. Harris)
We Communicate Benefits
Let’s Communicate Open Enrollment
What is the 7 x 7Marketing Rule?
Applying a marketing rule to benefits communication, it’s critical to communicate a message 7 ways, 7 different ways before someone takes action. Compare how products are marketed relentlessly on TV and in the media to be sure everyone gets the message.